ALNO AG Receives Further Award: The Best Marketing Company Award 2011
ALNO has been for the first time been recognised in the top ten in the category “large companies with 250 plus employees,” taking 8th place. Unlike most other marketing awards, The Best Marketing Company Award – awarded by the consulting firm Batten + Company – is based not on a jury decision but on the scientific research of the Chair of Innovative Brand Management (LiM ®) at the University of Bremen.
By receiving the special “Preferred Brand – Voted by Consumers” prize in platinum, ALNO is the proud recipient of some unique recognition. With this quality mark, the “LifeCare – Besser Wohnen” Initiative underlines the constant and consumer-friendly product performance displayed by ALNO. The prize is awarded to companies receiving “Kitchen Innovation of the Year” awards for at least 6 products.
The ALNOSTAR SATINA also received the “Kitchen Innovation of the Year 2011” award. With its glass fronts, this kitchen represents an innovation in the use of this material focusing on the fascination with our lives at home. Our product was voted “Product of the Year 2011” by end consumers in the criteria Function, Innovation and Design.
Yet another award goes to the ALNOMARECUCINA in the form of the “Kitchen Innovation of the Year 2011”. In the criteria Function, Innovation and Design, it was voted “Product of the Year 2011” by end consumers.
The ALNOMARECUCINA has been presented with the Interior Innovation Award 2011. With its elegant form, this unique kitchen pays homage to the maritime way of life. High-quality materials, suave shapes and attractive details arouse associations with the nautical world attributing the ambience an exclusive aura. Natural walnut and glossy white paint, shiny chrome and mild light enthuse and appeal to all of the senses. With the ALNOSTAR SATINA glass kitchen a kitchen furniture concept was created that significantly contributes to a uniform appearance of kitchen appliances and furniture elements, in collaboration with Bosch Home Appliances and with Schott AG. Therefor get ALNO the RED DOT DESIGN AWARD 2010. Superbrands – Award for excellent brand leadership. ALNO has been voted one of Germany’s strongest brands by an independent jury, which officially gives it the international status of a superbrand. Internal organisation system Cross-Line, which received the reddot design award 2007, gives you the freedom to choose how you use your drawers and pull outs.
The Interior Innovation Award is one of the world’s most prestigious design prizes in the interior design sector and was initiated by the imm cologne which also organises the competition.